Leadership
Scott Smigler
Co-Chair
Scott Smigler is President of Exclusive Concepts, Inc., a Yahoo! Small Business Partner that helps online retailers to increase revenue, get smarter and do more with less. Services include advanced search engine optimization services, conversion optimization and more.
Vanessa Traniello
Co-Chair
Vanessa is a Senior Account Executive at Business Wire, a Berkshire Hathaway Company specializing in commercial news dissemination, disclosure services and press release optimization. She’s also founder of the Newburyport ChowderFest, held every October, in historic Newburyport, Mass.
Michael Flint
Digital Branding
Michael founded Metropolis Creative in 1999. Prior to that, he was SeniorGraphic Designer for 4 years at Sullivan Creative in Newton. Michael has taught print and web designcourses at Northeastern University and Bentley College. Speaking engagements include The Boston Chamber of Commerce and the Mass Health Data Consortium. Michael holds a BFA in Graphic Designfrom Rochester Institute of Technology and has won numerous design awards. When not at work, Michael enjoys sketching, brewing beer, and skating.
Nancy Loderick
Marketing
Nancy Loderick helps companies communicate more effectively with their customers. She does this by aligning marketing and business strategies, with an eye towards streamlining processes. Nancy also blogs about using technology to increase online effectiveness. Her blog can be found at http://www.NancyLoderick.com .
Mark O'Toole
Public Relations
Mark O’Toole, Senior Vice President, The Castle Group, has built his marketing career in public relations, social media, branding, sales and TV to help clients achieve meaningful goal-oriented communications and branding strategies. Mark’s professional skills include social media, digital content strategies, client relations, media relations, writing, communications counsel, and sales & marketing strategy.
Katie Donovan
Event Programming
Katie is the Managing Director of SEMPO Institute, the online training division of SEMPO. She is a B2B sales and marketing veteran with more than twenty years experience. Her intimate knowledge of both sides of customer acquisition has brought in customers from more than 40 countries and established SEMPO Institute courses as required search marketing training for many companies. She also consults on sales and marketing when not working on SEMPO matters.
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